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Excursions, Student Articles

Digital storytelling at Star Wars Identities

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As an avid Star Wars fan myself, I have been known to dress up in character around the campus once before for a past assessment. So, you could have imagined my excitement when I found out that we were heading to the Star Wars Identities Exhibition at the Power House Museum, on Wednesday the 27th March, as a part of our Story and Narrative Class.

And surely enough, I was not disappointed.

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This excursion honestly couldn’t have been more spot-on to the previous class discussions we had around identifying character archetypes within story structures. And whether you are a Star Wars fan or not, you would have just as easily appreciated the technology and the storytelling that was behind the exhibition, along with the amazing movie props and memorabilia that went with it.

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For those of you who don’t know what Star Wars Identities is about, it is an exhibition that allows users to create and explore the forces that shape our own individual identities through a series of digital interactive stations. It is from this that we as a class answered a series of personality questions that related to our own genetic makeup, occupation, friends and choosing whether or not to cross over to the Dark Side (I mean, hey, it wouldn’t have been a true Star Wars exhibition if it didn’t have this choice at the end.)

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Choosing Identities/Forming character archetypes.

The technology used at the exhibition also aligned well our Bachelor of Digital Media course, as we answered questions through digital wristbands (similar to that of a Fitbit) touching the characters, and individual scenes from the movies, to slowly form our character’s identity. Through each characteristic, there was also a story behind it that was told through a headset and would only be heard once we stood in a particular part of the room.

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It is safe to say that this exhibition could not have been more relevant to our learning. We witnessed first-hand how digital technologies enhanced the storytelling experience that was Star Wars Identities.

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My own identity: A Female Ewok

Star Wars Identities is on show at the Sydney Powerhouse Museum until June 10 2019. http://www.starwarsidentities.com
#StarWarsIDSydney

 

Gemma-Healey

By Gemma Healey
Bachelor of Digital Media

AdGrads, Best of 2016

Graduating Class of 2016 ‘Feel the Hype’ at their Final Showcase

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Macleay’s Advertising and Media Diploma graduating class of 2016 came together with friends and family to celebrate 12 months of hard work.

Joined by academic and support staff, alumni and industry professionals, the night was themed, organised and run by the students as part of their final term project.

The students were given a budget and asked to prepare their end of year creative portfolios of video, radio, outdoor, digital  and print campaign works, along with a major piece which took centre stage on the night.

In addition to celebrating the students and their work we were joined by three industry experts who judged the best work presented.

The three exceptional judges: Chantal Abouchar, Grant Flannery and Will Edwards have diverse experience in the fields of Advertising and Media. Working in very different industries and with areas of expertise spanning creative, entrepreneurship and digital, the judges were happy to share their knowledge and advice with our Advertising students.

Congratulations to the 2016 graduates on an hugely enjoyable and successful event. We will be keeping a keen eye on your new careers in advertising and media and we wish you all the best.

Thanks for sharing the hype!