This is a great article from Tania Farrelly (via B&T) about how to give great client feedback to (often) sensitive and moody creatives. Thanks Tania for the tips.
http://www.bandt.com.au/advertising/give-great-feedback-creative-agency-10-hot-tips-better-creative
And check out this great video about being the creative guy at the end of the marketing foodchain:
A day in my life… if it wasnt so funny I’d cry!
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